The dispatch
The Post-MVP Dispatch.
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The full archive
Every issue, newest first. 33 so far.
"Your Onboarding Flow Is a Time Bomb"
Your onboarding isn't helping users.
"Feature Requests Are Founder Kryptonite"
User feedback feels like validation.
Stop Optimizing Bullet Holes
You're building for the survivors.
Blockbuster thought it had time
Disruption doesn't knock.
Mario didn't start with Yoshi
He earned it.
Clippy had good intentions
But he made the product worse.
"Let the people design it" is how you get an Edsel
Customers don't want what they say they want.
Your first integration should be human
Automate nothing you haven't done manually.
Everyone copies Notion and nobody wins
Your flexible workspace is a coffin of complexity.
AI isn't a feature. It's a cheat code, or it isn't
Stop sprinkling GPT over your product like parsley.
You're not getting referrals because nobody's proud to share
Products grow when they make users look smart.
Don't launch, corner
You don't need a big debut.
Building v2 too soon is founder self-harm
Version 1 is supposed to suck.
You're not charging enough to learn
Free users cost you clarity.
Early metrics are lies with charts
Don't trust the dashboard until you're post-pain.
Users don't churn, they escape
Bad UX feels like a trap.
Your waitlist is not a product
A thousand emails and zero validation.
Most UX feedback is a panic response
A user stumbles.
Retention is a UX problem, not a growth hack
Stop trying to email your way out of a confusing product.
Your free plan is a parasite
You launched with a generous free tier.
Your early adopter isn't your target customer
You found a user who actually wants your half-broken MVP.
Your feature roadmap is a crime scene
Your roadmap isn't a strategy.
Your product is too smart to be useful.
You solved for edge cases before solving the core case.
Your MVP is not your final form
Too many founders fall in love with their first version.
Feedback is not a feature request
When users say "I wish you had X feature," they're not always asking for X.
Most onboarding feels like a pop quiz
Your onboarding isn't a welcome.
Your dashboard is not a museum
Dashboards that show everything tell users nothing.
Your Dashboard Is a Ghost Town
You built a dashboard for power users before you had any users.
Your feature roadmap is a crime scene
Most founders treat their roadmap like a wishlist.
Your retention problem isn't retention.
You don't have a churn problem.
Your onboarding is a hostage situation.
You're losing users in the first 90 seconds.
Stop Asking 'What Do Users Want?'
You're asking the wrong question.
Your MVP Has Too Many Features
You built too much.
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